It’s no surprise to learn that a recent survey of retailers shows that communities with active “Buy Local” campaigns fared better in the 2009 holiday season than others.
Last year at this time, we learned that local independent businesses did better as a group than national retailers. This was also the case in 2008, so it’s starting to feel like a trend. It’s a positive indication that our own efforts to raise awareness among local consumers of the benefits to shopping at local independent retailers will pay off. When you also consider today’s local news it gives us real hope that our area can pull out of this recession stronger than ever.
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